Misleading Claims in Microneedle Skincare Products: 82 Cases Identified

Recently, microneedle skincare products have gained significant popularity, but Korea’s Ministry of Food and Drug Safety (MFDS) has uncovered that over 80% of these products being sold online are making false or exaggerated claims. After reviewing 100 online posts, the MFDS found that 82 of them violated Korea’s cosmetics regulations, leading to requests for the posts to be blocked by the Korea Communications Standards Commission.

The misleading advertisements primarily claimed that microneedles could penetrate deep into the skin layers or promised immediate pore reduction, both of which are not scientifically validated for general cosmetic products. Microneedles are a medical technology designed to deliver substances into the deeper layers of the skin, typically used in drugs and medical devices. However, in the cosmetics industry, these products generally do not have the same capabilities. Some companies falsely advertised their products as having effects similar to medical treatments, leading consumers to mistakenly believe these cosmetics had pharmaceutical properties.

The MFDS has taken action to block these misleading advertisements and is planning administrative penalties against some of the companies involved. The agency also urged consumers to be cautious and not be misled by false advertising claims. The MFDS emphasized that it will continue to monitor online advertising to ensure that consumers can safely use cosmetics without being deceived by exaggerated claims.

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