Korean Beauty Trends & Industry News: 23-08-01

Complex Conflict between Coupang and CJ Group: Commercial Dispute and Fair Trade

The feud between Coupang and CJ Group spreads across various sectors including food, retail, and OTT. Conflicts started over pricing issues of instant rice 'Hatban' and frozen dumplings 'Bibigo'. As both parties form alliances with different e-commerce companies, the dispute intensifies. Issues surrounding market dominance and online and offline market boundaries are emerging, with potential legal ramifications.

Cosmax Innovates with Quadruple Functionality in Cosmetics: Skin Barrier Restoration

Cosmax has developed the industry's first quadruple functional cosmetic product, adding 'skin barrier recovery' to existing features. The product aims to cater to consumers with weakened skin barriers and is planned for release later this year.

Recovery Trend in Cosmetics Export: Diverse Growth over Two Months

Korean cosmetic exports show signs of recovery, with diversification into 163 countries. July's export total reached $649 million, a 5.8% increase, ranking cosmetics as the third-highest promising consumer export item.

Coway and Jay&Coosh Penalized for Unregistered Multilevel Sales

Coway and J&Cosush have been sanctioned by the Fair Trade Commission for engaging in multi-level sales without registration. Both companies pledged to abolish their excessive incentive system and work towards lawful and fair business practices.

K-Beauty Shines in Japan: Tops Summer Cosmetic Sales

This summer, K-Beauty is again gaining attention in Japan's makeup market. According to eBay Japan, Korean products are leading in several categories, reflecting vibrant colors, diverse textures, and lasting quality.

eBay Japan Highlights K-Beauty Dominance: June Cosmetic Rankings

eBay Japan's June analysis reveals K-Beauty's exclusive popularity in the Japanese cosmetics market. With brands like Innisfree leading, K-Beauty continues to sweep the top ranks across categories, confirming a continuous growth trend and particular prominence during the summer season.

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Misleading Claims in Microneedle Skincare Products: 82 Cases Identified

Recently, microneedle skincare products have gained significant popularity, but Korea’s Ministry of Food and Drug Safety (MFDS) has uncovered that over 80% of these products being sold online are making false or exaggerated claims. After reviewing 100 online posts, the MFDS found that 82 of them violated Korea’s cosmetics regulations, leading to requests for the posts to be blocked by the Korea Communications Standards Commission. The misleading advertisements primarily claimed that microneedles could penetrate deep into the skin layers or promised immediate pore reduction, both of which are not scientifically validated for general cosmetic products. Microneedles are a medical technology designed to deliver substances into the deeper layers of the skin, typically used in drugs and medical devices. However, in the cosmetics industry, these products generally do not have the same capabilities. Some companies falsely advertised their products as having effects similar t...

Which sunscreen should I use, Inorganic or Organic?

Overview There are mainly two types of sunscreen: Physical and Chemical. Inorganic sunscreens are also called Physical Sunscreen or Mineral Sunscreen. Organic sunscreens are also called Chemical Sunscreens. A term Inorganic and organic are derived from chemistry. * Organic Chemistry: The Study of Molecules Based on Carbon, Hydrogen, and Nitrogen * Inorganic Chemistry: The study of compounds other than organic chemicals A sunscreen can, of course, have both of these functions. It is called a Mixed sunscreen or a Combined sunscreen, and these days, many brands are developing products like this. Through this post, let's find out what inorganic and organic sunscreens are, and what sunscreens are most suitable for one to use. The difference between inorganic and organic sunscreen. Inorganic sunscreen is a sunscreen that forms a protective layer on the surface of the skin to block ultraviolet rays before they penetrate into the skin. Most product contains titanium dioxide and zinc oxid...

Convenience Stores Redefine the Beauty Industry in Korea

The landscape of Korea’s beauty industry is shifting, with convenience stores emerging as unexpected players in the cosmetics market. No longer confined to high-end department stores or specialty shops, beauty products have found a new home on the shelves of GS25, CU, and 7-Eleven. By embracing affordability and accessibility, these convenience store chains are disrupting traditional distribution channels, signaling profound implications for Korea's beauty sector. Affordable Beauty for the Value-Conscious Consumer In an era of high inflation, consumers are prioritizing practicality and value. Convenience stores have stepped in to meet these demands, offering essential skincare products like sheet masks, sunscreens, and serums at prices ranging from $0.50 to $3. These items, often packaged in single-use portions, have gained immense popularity, particularly among Gen Z and Millennials. This strategic focus on affordability is not only a nod to you...

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