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Korean Beauty Trends & Industry News: 23-08-01

A woman with a makeup with Pabbby logo under her face.


Complex Conflict between Coupang and CJ Group: Commercial Dispute and Fair Trade


The feud between Coupang and CJ Group spreads across various sectors including food, retail, and OTT. Conflicts started over pricing issues of instant rice 'Hatban' and frozen dumplings 'Bibigo'. As both parties form alliances with different e-commerce companies, the dispute intensifies. Issues surrounding market dominance and online and offline market boundaries are emerging, with potential legal ramifications.


Cosmax Innovates with Quadruple Functionality in Cosmetics: Skin Barrier Restoration


Cosmax has developed the industry's first quadruple functional cosmetic product, adding 'skin barrier recovery' to existing features. The product aims to cater to consumers with weakened skin barriers and is planned for release later this year.


Recovery Trend in Cosmetics Export: Diverse Growth over Two Months


Korean cosmetic exports show signs of recovery, with diversification into 163 countries. July's export total reached $649 million, a 5.8% increase, ranking cosmetics as the third-highest promising consumer export item.


Coway and Jay&Coosh Penalized for Unregistered Multilevel Sales


Coway and J&Cosush have been sanctioned by the Fair Trade Commission for engaging in multi-level sales without registration. Both companies pledged to abolish their excessive incentive system and work towards lawful and fair business practices.


K-Beauty Shines in Japan: Tops Summer Cosmetic Sales


This summer, K-Beauty is again gaining attention in Japan's makeup market. According to eBay Japan, Korean products are leading in several categories, reflecting vibrant colors, diverse textures, and lasting quality.


eBay Japan Highlights K-Beauty Dominance: June Cosmetic Rankings


eBay Japan's June analysis reveals K-Beauty's exclusive popularity in the Japanese cosmetics market. With brands like Innisfree leading, K-Beauty continues to sweep the top ranks across categories, confirming a continuous growth trend and particular prominence during the summer season.

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