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Korean Beauty Trends & Industry News: 24-01-08

Korea's Men's Beauty Market Continues to Grow, Setting Global Consumption Record In Korea, there's a rising trend in men's grooming and skincare, leading to a significant boost in the beauty industry's revenue. According to Euromonitor, in 2022, South Korea recorded the highest per capita consumption of men's skincare products globally, averaging $9.6 per person, surpassing countries like the UK and Denmark. The Korean men's beauty market saw an increase from 1.105 trillion won in 2022 to 1.11 trillion won last year, with projections reaching 1.121 trillion won this year. CJ Olive Young reported a 30% increase in sales of men’s beauty products last year, attributed to the diversified purchasing patterns of men in their 20s and 30s, expanding from basic skincare and shaving products to makeup, lip balms, and hair treatments. Cosmetic companies are aggressively launching and enhancing men's exclusive brands. AmorePacific's men's total styling brand
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Korean Beauty Trends & Industry News: 24-07-03

The K-Beauty Revolution Conquering the Global Beauty Market      Korean beauty products, known as K-Beauty, are rapidly rising in the global beauty market. By the end of last year, the number of cosmetic companies in Korea exceeded 31,524, tripling from 10,000 in 2017 in just six years. In the first half of this year alone, K-Beauty exports reached $4.81 billion, an increase of 17.8% from the previous year, making it one of the fastest-growing sectors, behind only semiconductors, computers, and ships. The key to K-Beauty's success lies in its rapid innovation and diverse product range. A recent example is American beauty influencer Darsie, who praised the K-Beauty brand Tirtir's dark-tone cushion foundation. Her positive review garnered over 38.8 million views and more than 10,000 comments, boosting Tirtir's new product to the top of Amazon's beauty category in the U.S. upon release. K-Beauty's strength in the global market is its quick product innovation. Japanese
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Korean Beauty Trends & Industry News: 24-06-11

CJ Olive Young's "Ollyoung Sale" Dominated by Local Small Brands      CJ Olive Young's recent "Ollyoung Sale" saw local small business brands sweep the top 10 in sales. The sale, which ran from May 31 for seven days, recorded all top 10 selling products from domestic small business brands. Independent brands, known as "indie cosmetics," make up over 80% of CJ Olive Young's product lineup. This sale highlighted summer essentials like sunscreens and soothing skincare products. Notable products included Dr.G Red Blemish Clear Soothing Cream, Torriden Dive-In Serum, Mediheal Madecassoside Spot Pad, and Round Lab Birch Juice Moisturizing Sunscreen. Brands like Dr.G, Round Lab, Mediheal, and Torriden each achieved an average daily sales of 1 billion KRW during the sale. Dr.G, a prominent small business brand, offers a variety of products including their bestseller cream, sunscreens, essences, and cleansers. Round Lab expanded their product line from
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